What days do audiences go to the cinema?
In 2015 there was 171.9 million admissions to cinemas, the most popular month in this year was December as there was 18.5 cinema admissions in this month alone. In 2014 there was a total of 157.5 million admissions and the most popular months of this year were August and December which both had the same number of admissions (17.1 million).
What are the most popular genres and what was the top film in each of these genres?
The most popular genres are: action, animation, sci-fi, comedy and drama. The most popular film for action was 'Spectre', this genre was the highest earning genre of 2015 taking 30% of the box office. The top animation film was 'Minions'. The top sci-fi film was 'Star Wars: The Force Awakens'. The top comedy film was 'Pitch Perfect 2'. Finally, the top drama film was 'Fifty shades of Grey'.
How do audiences hear about films?
There are many ways that production and distribution companies promote their films to attract their target audiences. Some of the ways that audiences hear about films are: advertising campaigns (such as trailers), merchandise for the film, social media accounts and also interviews of the actors who are in the film. If one character in the film is very popular and has a lot of fans they may post on their social media account which has many followers about the film and this may then attract these people to go watch the film.
Do audiences prefer US, UK or other nationality films?
29% of the films released in 2015 were US films and these films had 51% of the box office earnings, UK films had 45% of the box office earnings.
Do audiences like 3D films?
There was 34 3D films released in 2015, these films received a total of £137 million, this was 11% of the box office takings. Many films that were released in 2015 were also available in 3D, this gives people the choice as to whether they want to see the film in 3D or in 2D, 3D is becoming a lot more popular than it used to be.
What other ways do audiences watch films other than the cinema?
Nowadays there is many ways available to people to watch films rather than going to the cinema, this is due to many new devices coming out. You can watch films on DVD, Amazon Prime, Netflix, TV Streaming, Catchup TV, many people enjoy watching films this way as they can do it from the comfort of their own homes and they also usually save a lot of money watching films this way rather than paying to watch them in cinema.
Who do audiences go to cinema with?
In 2015, the largest population of cinema audience in the UK was made up of 15-24 year olds. Also, in 2015 films were dominated by a male audience (51%). When people go to the cinema it depends on their age, for example young children tend to go with their parents or family member, teenagers tend to go with their friends or partner and then older audiences either go with their friends, family or partner.
When and where are most audiences most likely to go to the cinema?
In 2015, 97% of cinemas in the UK were located in town centres. The South East had the most amount of multiplex cinemas in 2015 (436) this was 4 more than London at the time. The most popular box office cinemas in 2015 were: Odeon, Cineworld and Vue.
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